iGaming Marketing Jobs

Marketing in iGaming is unusually accountable. Acquisition spend is measured against player value within weeks, campaigns run across markets with different advertising rules, and the same creative that performs in one jurisdiction may be illegal in the next.

Performance and acquisition managers run paid campaigns across search, social, display and programmatic, carrying direct responsibility for cost per acquisition. Brand managers own positioning across multiple regulated markets, which usually means managing several localised brands rather than one. Social and content marketers work within tight restrictions on what can be shown and to whom. Marketing analysts sit close to the data and often report into commercial rather than marketing.

Roles are listed in Malta and across Europe, and marketing is a function where e-commerce and fintech backgrounds transfer readily.

Looking for retention rather than acquisition? See CRM, VIP & Retention Jobs. For search specifically, see SEO Jobs.

Salary ranges: EUR 26,000 to 36,000 for junior roles, 36,000 to 50,000 at mid-level, and 50,000 to 65,000 for senior and head-of-department positions. Performance bonuses tied to revenue targets commonly add 10 to 25%.

Key skills: Data-driven decision making, marketing automation experience, disciplined testing, and a working understanding of advertising rules in regulated markets.

Related categories: CRM, VIP & Retention Jobs · SEO Jobs · Content Writing Jobs · Affiliate & Partnership Jobs

Browse all iGaming Jobs in Malta.