Editorial and Commercial Content Lead

We seek a passionate, quick-thinking Editorial and Commercial Content Lead, to drive our vision forward. With our finger on the pulse of the industry, we’re propelling growth and innovation. Ready to make your mark in the dynamic world of iGaming? Let’s shape the future together at Raketech! 

The Role:

The Editorial and Commercial Content Lead is responsible for how editorial and commercial content is planned, produced and distributed across both owned and paid channels. This role owns the content strategy for owned platforms and leads editorial operations, ensuring content is engaging, accurate, on-brand and delivered efficiently. The main focus is on sports related content. 

As Editorial and Commercial Content Lead, you are expected to:

• Own and manage content calendars across multiple sites, focusing on both editorial and commercial priorities 
• Plan publishing schedules and workflows across editorial, commercial, social, CRM and video content, adapting storytelling and formats to each platform 
• Oversee editorial projects from planning through delivery 
• Lead, manage, recruit and onboard writers, editors, freelancers and content creators 
• Coordinate content production and clearly define responsibilities across the team 
• Manage translation processes to ensure quality and consistency across markets 
• Review and quality-control content to ensure high editorial standards, accuracy and tonal consistency 
• Ensure all content is delivered on time and meets internal and external requirements 
• Create, write, edit and quality-assure content when needed
• Work closely with SEO teams to ensure all content is optimized for search performance 
• Manage content production budgets 
• Collaborate cross-functionally to support broader business goals 

Success in this role means:

• Consistent delivery of high-quality content across written, social and video formats 
• Accurate, timely coverage of relevant topics and events 
• Strong and consistent performance across all content channels 
• Improved SEO results and increased search visibility 
• Efficient workflows, clear editorial processes, and strong cross-team collaboration 

• Proven experience producing and overseeing sports content, particularly for digital and social platforms 
• Strong interest in and knowledge of sports 
• Native-level Swedish, with the ability to write clearly, accurately and idiomatically 
• Excellent editorial judgment and attention to detail across multiple content formats 
• Experience managing content calendars, workflows and publishing schedules 
• Experience leading and collaborating with writers, editors, freelancers and content creators 
• Ability to work closely with SEO and other cross-functional teams 
• Nice to Have 
• Experience supporting or leading PR initiatives 
• Background in digital publishing, media or sports media organizations