SiGMA Events refers to a series of global iGaming and emerging tech events organized by SiGMA Group. SiGMA stands for "The Worlds Online Gambling Authority" and initially focused on the iGaming industry in Malta. Over time, SiGMA has expanded its scope and established itself as a leading international event organizer in the iGaming, blockchain, and emerging technology sectors.
SiGMA events bring together industry professionals, stakeholders, experts, and enthusiasts from around the world to discuss the latest trends, innovations, challenges, and opportunities in the gaming and tech industries. These events typically feature conferences, exhibitions, networking sessions, panel discussions, keynote speeches, and various other activities aimed at facilitating knowledge sharing, business networking, and collaboration within the industry.
SiGMA events have gained recognition and popularity within the iGaming and tech communities, attracting a diverse range of participants, including operators, affiliates, regulators, suppliers, investors, and service providers. The events provide a platform for industry professionals to showcase their products, services, and expertise, as well as to foster meaningful connections and partnerships in a dynamic and engaging environment.
Key Responsibilities
- Analyze and report on digital marketing campaign performance (SEO, PPC, email, social media, etc.).
- Analyze and optimise centralized tracking opportunities across all marketing sources
- Build dashboards and visual reports to present insights to stakeholders and senior management.
- Identify trends and opportunities for campaign optimizations based on data.
- Collaborate with cross-functional teams (marketing, content, sales) to align data-driven goals.
- Segment and analyze customer data to improve personalization and targeting strategies.
- Use marketing attribution models to assess the effectiveness of various touchpoints.
- Ensure data integrity across marketing platforms (Google Analytics, Meta Ads, HubSpot, etc.).
- Provide A/B testing support and post-campaign evaluations.
- Support ad-hoc data requests from internal departments such as Sales, Business Development, and Operations, including data extraction, reporting, and presentation preparation.
- Assist in analyzing broader business data to support strategic decisions and cross-functional initiatives.
Requirements
- 2+ years of experience as a Marketing Analyst, Data Analyst, or similar role.
- Strong proficiency in tools such as Google Analytics, Looker Studio (Data Studio), Excel, and SQL.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
- Deep understanding of digital marketing KPIs and attribution models.
- Strong communication and data visualization skills.
- Self-motivated and comfortable in a fast-paced, global event environment.
- Bonus: Experience in the iGaming, Blockchain, or AI sectors
Benefits:
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- Travel to global events (Europe, LATAM & beyond) and extend your stay with us! (T&Cs apply)
- Free access to iGaming Academy courses (Responsible Gaming, Compliance, Operations & more).
- Competitive salary + annual performance-based reviews.
- Interest-free car loan after probation. (T&Cs apply)
- Office perks – snacks, fruit, and a vibrant work culture.
- Be part of an industry-leading company at the heart of global iGaming & tech events