Draft clear, persuasive copy for emails, landing pages, SMS, push notifications, inbox messages, banners and other marketing materials on-and offside.
Develop and maintain a consisting tone of voice for each of our German content facing brands individually based on the Target group and USPs.
Plan, create, and update website and promotional content, ensuring freshness and relevance for both desktop and mobile sites.
Work closely with our CRM team and ensure that deadlines are met.
Stay up to date with sports and casino trends in our target markets.
Contribute to marketing strategy discussions, providing insights and recommendations to improve engagement and conversion.
Contributing ideas and recommendations to the marketing team
Developing constructive and cooperative working relationships with fellow copywriters, designers, customer support agents, and other marketing staff and managers.
Requirements
Passionate about sports with a deep understanding of matches, teams, and industry insights.
A creative mind with basic Casino knowledge;
Ability to effectively execute multiple projects/tasks of varying complexities, meet deadlines and work well under pressure;
The ability to work in an entrepreneurial, fast-paced culture and innovative marketing team, but also able to demonstrate an in-depth understanding of core processes and principles;
Critical thinking;
Fluent in written/ spoken English;
Fluent in written/ spoken German;
Proficient knowledge of Microsoft Excel;
Experience in working within the iGaming industry or writing Content is a plus.
Experience working with leading industry CRM tools, such as Salesforce, Emarsys, OptiMove etc. will be considered an asset;