Are you our next Casino Marketing Manager? Your focus is to coordinate and execute campaign activities to the highest standard. You must have a keen eye for detail, a passion for business, be highly organised, be good with time management combined with a huge desire to learn!
Duties and Responsibilities:
- Participate in the preparation of the onsite iGaming marketing strategy that aligns short-term success with the long-term product and market vision;
- Identify opportunities to deliver a iGaming marketing proposition that meets local aspirations and customer preferences;
- Conducting regular competitor analyses and maintaining marketplace awareness;
- Manage the promotion of new product feature launches across brands;
- Continuously collect and analyse data to understand the customer base, their profile, and motivations within the iGaming product;
- Regularly review the performance and update ongoing retention tools like Game Challenges and Loyalty Shop features;
- Analyse marketing KPIs, building on specifically targeted metrics and working within a budget margin;
- Work closely with content and design teams to deliver excellence and CRM team to organise communication with the customers.
Requirements:
- Strategic marketing thinker with a proven ability to innovate, implement and optimise;
- Great organisation, planning, and prioritisation skills, with strong attention to detail;
- Previous experience in a Casino Marketing role with a keen interest in iGaming products;
- Proactivity and ability to collaborate;
- Strong communications and stakeholder management;
- Excellent content knowledge and campaign experience;
- Analytically driven.